Adam Ruxton
Director of Marketing & Communications, Intrinsic @ Google
I build foundational marketing and communication programs for early-stage deep and hard tech companies, specializing in translating complex technologies into clear value that carves new categories.
Over a 15-year career within the Alphabet ecosystem - spanning Google, YouTube, Google[X], and Intrinsic - I have collaborated closely with early stage teams to bridge the gap between research, go-to-market and category-leading branding.
Currently, I am the Director of Marketing and Communications at Intrinsic (2019 –Present), Google’s robotics and AI group, where I built the marketing function from the ground up.
Previously, as Head of Brand and Central Marketing for X, the moonshot factory (2016–2021), I led the brand rebuild that positioned the secret lab as a repeatable pipeline for breakthrough moobshots. My work includes orchestrating the successful B2B turnaround of Google Glass Enterprise Edition in 2017 and repositioning X as Alphabet’s innovation engine - including bets like Waymo, Wing, Verily and Loon.
I am also a listed inventor holding 10 patents. My approach centers on transparent, ego-free collaboration, stripping away pretense to connect meaningful products with the people who need them most.
Intrinsic is an AI robotics group at Google
I joined Intrinsic in early 2019, when they were a 40 person research project in Google [X]. Working closely with our CEO, we built the Intrinsic brand and system from the ground up, graduated from X and brought our company to market in July 2021 www.intrinsic.ai. I lead marketing and comms, with a world class team of technologists and storytellers. We’re bringing the power of intelligent robotics to millions of businesses and developers, for the first time, with the Intrinsic platform.
7 years and counting
X, formerly Google [x]
Head of Central and Brand Marketing. Led the development of the X brand to help Google[x] become X, the moonshot factory. www.x.company
Relaunched the Enterprise Edition of Google Glass, working closely with PR and Product teams. www.google.com/glass
3.5 years
YouTube
Global Marketing Lead (PMM) for the YouTube SMB business channel. Our goal was to help SMBs everywhere find their audiences and grow their businesses using video.
3.5 years
Global Customer Marketing Lead for Google Ads SMB retention programs. Built signal-based and predictive communication solutions to help advertisers in 48 countries succeed with ads.
1.25 years
Zignals.com
Lead Marketer.
1 year
Citco
Hedge Fund Account & Chartered Alternative Investment Analyst
2.5 years
University College Dublin - The Quinn School of Business
Bachelors degree, Commerce & Marketing
Graduated 2007